Creating a store chain design for jewelry in the mass market segment. The colors of the brand should be present in the interior: red and blue. The main target audience is young women. The atmosphere of the interior should, if possible, convey the essence of the brand - the circulation of the energy of Love between people. Provide comfort for the buyer and sales consultants. In the interior, use affordable, economical materials, with the possibility of easy replication of retail outlets.
We tried to make the interior light and as airy as possible so that nothing distracts customers from choosing jewelry. Thanks to the use of hanging showcases, the store space seems spacious. To ensure maximum comfort for customers, we have provided wide aisles between shop windows, made an area for trying on jewelry, hung full-length mirrors so that customers could take pictures of themselves in full growth. The store has several types of showcases for different zones: "gold", "silver", "TOP", "SALE". In order not to draw attention to the checkout, we "dissolved" it in space by using a mirror panel, and a heart-shaped shelf became a special decoration of the checkout. Against the background of competitors, the LOVE YOU store looks incredibly advantageous - modern and stylish.