Task:
Create a new shop design of the SOVA jewelry house, preserving the continuity of the existing network format.
Develop an interior design project and sketch drawings of commercial equipment.
Result:
A store in a new format was opened in the Respublika Park shopping mall. Designers by Adesign have created an up-to-date minimalist interior design.
In the entrance area, the placement of "framelights" (light panels) to demonstrate promotions and promotions was taken into account, as well as the design of accent display boxes designed to generate traffic to the store.
Retail display cases come in several types: floor-to-ceiling cabinets with storage cabinets, floating hanging display cases, and sophisticated accent display cases on gold supports reminiscent of jewelry. On the walls there are "show cases", "images" with photos of the new collection and luxurious large semicircular mirrors, in which you just want to take a selfie.
In the center of the sales area there is a round display case for jewelry and a small waiting area. Customers of the store can sit in an armchair and enjoy a cup of aromatic coffee.
Beautiful interior design has won the hearts of not only connoisseurs of stylish jewelry and Instagram bloggers, but also experts in the retail store industry, becoming the winner of the "Best Retail Design" award in the Retail Design Awards 2021, nomination "Jewellery Retail".
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